Creativefeed

Social Media Manager

​June 2017 - October 2017

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• Wrote original copy and sought out content to curate engaging posts across clients' Facebook, Instagram, Pinterest, and Twitter accounts.

• Developed and executed social media and editorial calendars for the fashion brands J.McLaughlin and Violet Tomas.

• Conducted monthly analytics reports for clients' Facebook and Instagram accounts to highlight new followers, total engagement, reach rate, impressions, clicks, and social referral traffic.  

• Maintained community management by personally responding to followers, enforcing the brand, and being the voice of each client.  

• Generated monthly marketing research of current trends, industries, and marketplaces. 

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MAKE UP FOR EVER

Social Media Marketing Intern

August 2016 - January 2017

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• Analyzed and compiled marketing research of top competitors and provided feedback on trends in the cosmetics industry.

• Searched for compelling content to post on Instagram which generated engagement, new followers, and impressions.

• Created and maintained Excel sheets to keep track of product launches sent to external makeup artists.

• Calendared upcoming events, reminders, and launches through Microsoft Outlook.

• Planned, organized, and assisted makeup education events held at MAKE UP FOR EVER Academy and NYC Studio.

• Worked behind the scenes at Fashion Week SS2017 by prepping the models for hair and makeup. 

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Manhattan Portage

Social Media Marketing Associate

​May 2015 - July 2016

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• Scheduled daily photos, videos and captions through Hootsuite for social media platforms such as Facebook, Twitter, and Instagram.  

• Created new content for the company website such as product descriptions, newsletters, mood boards, and photo shoot sets.

• Spearheaded efforts to collaborate with YouTube and Instagram influencers which increased audience exposure, sales, social media followers, and brand awareness.  

• Managed content calendar for upcoming photo shoots, newsletters, product launches, and promotions through Microsoft Outlook.

• Coordinated sponsorships for many events such as The Tribeca Film Festival and The New York Film Festival by conducting weekly meetings, bag donations, contests, photo shoots, and social media posts.

• Developed monthly ads through Booshaka and Adroll on Facebook ad manager which helped increase sales and followers.

• Provided customer service by answering calls, emails, resolving problems, and assisting clients with inquiries. 

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Boucher & Co.

Marketing and Communications Assistant

August 2014 - April 2015

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• Maintained social media platforms through Hootsuite by writing posts and sharing third party content for clients in fine dining, interior design, entertainment, law, medical practices, and fashion.  

• Wrote press kits for upcoming events and weekly blog posts on WordPress.

• Provided client support on multiple social media accounts by engaging directly with clients through phone and email.

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Rocketboom

Social Media Coordinator

​June 2012- August 2014

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• Maintained social media platforms by sharing new Rocketboom videos on a daily basis.
• Assisted in daily shoots for Rocketboom's Youtube channel by preparing the set, purchasing props, and writing cue cards.
• Directed and curated the Rocketboom Meme Gallery, an event dedicated to popular online memes. Helped share the event online, create flyers, prepare and frame each painting, and answer questions at the event. 
• Presented strategies & tactics in helping to promote the company such as revamping the website to be more user friendly.